11 _ Sound

Paul Lammert

Don Simon

Elleni Paulson

John Doyle

Sound isn’t new for brands. We’ve been listening to product jingles for decades. However, with the advent of more audio-based technology, brands are starting to move from simple jingles to complex sounds…maybe even soundscapes. Hear why sound matters for brands and how it might change in the future.

Hosts

Paul Lammert

Don Simon

Elleni Paulson

John Doyle

Special Guests

  • Abel Johnson

    Search Strategist - Colle McVoy